PROJECT

Airbus Helicopters

Developed an AI powered visual software that generates personalized, detailed materials to support marketing and sales activities.

Digital Future Challenge

As part of the Digital Future Challenge, an initiative by Initiative D21 in cooperation with Deloitte Stiftung, we worked on a future oriented challenge at the intersection of digital innovation, finance, and sustainability.

SISBOOMBAH

Yonsei Sports Magazine

Airbus Helicopters

Cherry is an AI-powered image software we developed. It helps companies turn complex product data into personalized, detailed visuals — fast to use, easy to share, and designed for real sales and marketing needs.

The Problem

Through interviews with key stakeholders, we identified recurring challenges in sales and marketing presentations:

  • Teams need to carry heavy laptops and complex software to customer meetings

  • Even small changes, such as adjusting a color or layout, require going back to designers and specialized tools

  • Visual updates involve long revision cycles, high costs, and coordination effort

  • Developing or modifying models requires significant time and budget

  • As a result, teams cannot personalize visual materials for individual customers in real time

Further outreach and stakeholder discussions showed that this challenge extends beyond Airbus Helicopters and affects multiple companies dealing with complex products and customized customer presentations.

The Solution
CHERRY

CHERRY enables real time, personalized visual communication for marketing and sales teams.

with CHERRY you can...

Change color in seconds

Generate an image from 3D configurator

Co-creation: change the design, add color etc...

Technology we use

Digital Future Challenge

LUMI is an AI powered financial agent designed to help young users understand financial literacy, ESG principles, and sustainable finance in a clear and accessible way.

The Challenge

Young people often lack access to neutral, understandable financial education, particularly when it comes to ESG topics and sustainable finance. Existing solutions are frequently complex, biased, or not designed for younger users.

The Solution

We developed an AI based financial coach designed for users under 18, providing accessible and neutral guidance on:

  • basic financial literacy

  • ESG principles

  • sustainable finance decisions

The solution focused on clarity, trust, and age appropriate communication, helping users better understand financial topics without overwhelming complexity.

Yonsei sports magazine

Editor in Chief of a student led sports publication, overseeing editorial strategy and content production, launching the magazine’s first digital edition, and managing social media growth.